CLIENTS OFReloadifyCLIENTS OF Reloadify

In the fast-growing world of e-commerce, customer retention is the key to success. Reloadify, a Dutch personalisation platform built specifically for e-commerce, helps entrepreneurs get more out of their existing clients. With Barry as a partner in sales development, a new standard is being set for finding clients. Jos de Jong, Head of Sales at Reloadify, shares how this collaboration contributes to their growth ambitions.

Reloadify wins FD Gazelle Award

"Reloadify is there for webshops that want to get more out of that first customer contact," Jos explains. "A lot of webshops focus on landing that first — expensive! — purchase through SEO or SEA, but we help create extra value after that purchase. Our software turns one-time buyers into returning fans. That creates a continuous stream of revenue."

Jos plays a key role in Reloadify's success story. "When I started two years ago, we had a small sales team without a clear growth strategy. By now we've fully set up our sales funnel: from SDRs for prospecting to account executives and a customer success team. That structure has given us an enormous growth spurt, resulting in an FD Gazelle Award and a new nomination this year."

Sparring with Barry

"The webshops we're connecting to our platform keep getting bigger. Barry now supports us in the first acquisition stage of the sales process, mainly with calling. Even though we also use drip campaigns and marketing, we see that calling makes the difference for this target audience. Barry is more than just an execution partner here; they're a genuine sparring partner." — that's how Jos describes why Reloadify turned to Barry to keep this growth going and tap into new markets.

Jos values Barry's flexibility and willingness to think along. "We've spoken to several parties, but Barry stands out through their custom approach and the room to experiment. They genuinely think along with us about how we can tap into new markets and stay scalable, both in the Netherlands and across Europe."

Winning over the ideal client

Reloadify has now been actively working with Barry for a year, and Jos sees even more potential ahead: "We're now working together on a continuous stream of qualified leads, with Barry really understanding our ideal client profiles. Their adaptability and drive make the difference. They know our story and know exactly how to win prospects over with it."

Reloadify looks to the future with confidence. "Our ambition is big: we want to keep increasing both the quality and quantity of our clients, keep expanding across Europe, and build a financially solid foundation to fund that growth. This starts with sales, and Barry plays an important role in that."